Privacy Policy

MDA Leadership takes seriously the privacy of those that visit our web site. We have established this Privacy Policy to communicate what information we collect and how that information is used and safeguarded.

By accessing this website (www.mdaleadership.com), you acknowledge the terms and conditions expressed herein. We reserve the right to change this policy at our sole discretion and without notice.

Compliance

MDA Leadership Consulting, Inc. complies with the EU-US Privacy Shield Framework and the Swiss-US Privacy Shield Framework as set forth by the US Department of Commerce regarding the collection, use, and retention of personal information from European Union member countries and Switzerland. MDA Leadership Consulting, Inc. has certified that it adheres to the Privacy Shield Principles of Notice, Choice, Accountability for Onward Transfer, Security, Data Integrity and Purpose Limitation, Access, and Recourse, Enforcement and Liability. If there is any conflict between the policies in this privacy policy and the Privacy Shield Principles, the Privacy Shield Principles shall govern. To learn more about the Privacy Shield program, and to view our certification page, please visit https://www.privacyshield.gov/

In compliance with the EU-US and Swiss-US Privacy Shield Principles, MDA Leadership Consulting, Inc. commits to resolve complaints about your privacy and our collection or use of your personal information. European Union or Swiss individuals with inquiries or complaints regarding this privacy policy should first contact LexAnn Steffens at:

225 South Sixth Street, Suite 5000
Minneapolis, MN 55402
(612) 332-8182

MDA Leadership Consulting, Inc. has further committed to refer unresolved privacy complaints under the EU-US and Swiss-US Privacy Shield Principles to an independent dispute resolution mechanism, the BBB EU PRIVACY SHIELD, operated by the Council of Better Business Bureaus. If you do not receive timely acknowledgment of your complaint, or if your complaint is not satisfactorily addressed, please visit http://www.bbb.org/EU-privacyshield/for-eu-consumers for more information and to file a complaint.

Please note that if your complaint is not resolved through these channels, under limited circumstances, a binding arbitration option may be available before a Privacy Shield Panel.

Links to other web sites

MDA Leadership web site may contain links to other internet web sites. MDA Leadership neither controls nor endorses external sites and is not responsible for the content of such sites. This policy does not cover the privacy policies and data collection practices of non-MDA Leadership web sites.

Access rights

EU and Swiss individuals have the right to access their personal data to review, amend, or cancel their participation by using the “Contact Us” information on the MDA Leadership website. We may ask EU or Swiss individuals to verify your identity and to provide other details before we are able to provide you with any information. Your right to delete your information is subject to our records retention policies and any applicable law.

What information is collected, and why?

When a user visits our website, we collect information about the visit that does not identify the user personally. We track information such as the domain from which the user is visiting and the user's browser type. We also collect specific information regarding the user's session on our website. This includes items such as the date and time of the visit and the pages viewed.

Sometimes we ask a user to voluntarily provide personally identifiable information (PII). This information generally includes, but is not limited to, name, e-mail address, postal address, and telephone number. We request this information when the user requests one of the following:

  • To register to attend an on-line seminar or demonstration
  • To receive specific information from us such as a whitepaper or code sample
  • To sign up for a mailing list
  • To correspond with us
  • Or any other such activity that we deem necessary

MDA Leadership does not collect any personally identifiable financial or health-related information. We do not intentionally collect information from children under the age of 13.

MDA Leadership is subject to the investigatory and enforcement powers of the Federal Trade Commission (FTC).

How is the information used?

Non-personally identifiable information (non-PII) is collected to allow us to analyze how our website is used and to improve the content and service the website provides.

Personally identifiable information is collected for analysis to improve the content of the website and the services we provide the user.

MDA Leadership will not sell, trade, or rent the information to others. We may use the information to continue contact with the user. This may include contact such as follow-up calls, e-mail correspondence, or mail correspondence to follow-up on the contact or to provide marketing information about promotions, new services, or important website changes. MDA Leadership may share this information with its business partners for the specific purpose of a promotion or service offering. EU or Swiss Individuals have the choice to opt-out or opt-in before MDA Leadership shares data with our business partners, or before we use it for a purpose other than which it was originally collected or subsequently authorized. To opt-out you may contact us at: info@mdaleadership.com.

In cases of onward transfer to third parties of data of EU or Swiss individuals received pursuant to the Privacy Shield Frameworks, MDA Leadership is potentially liable. We also may be required to disclose an individual’s personal information in response to a lawful request by public authorities, including to meet national security or law enforcement requirements.

Are "Cookies" used on the website?

"Cookies" are small pieces of information that are placed on a web user's hard drive. MDA Leadership may use cookies to provide you with better service. Cookies are pieces of information that a Web site transfers to your computer's hard disk for record-keeping purposes. Cookies can make the Web more useful by storing information about your preferences for a particular site. The use of cookies is an industry standard, and many major Web sites use them to provide useful features for their customers. Cookies in and of themselves do not personally identify users, although they do identify a user's computer. Most browsers are initially set to accept cookies. If you prefer, you can set your browser to refuse cookies. However, you may not be able to take full advantage of the functionality of the MDA Leadership site if you do so.

How is personally identifiable information safeguarded?

MDA Leadership utilizes industry standard methods and mechanisms such as firewalls, intrusion monitoring, and passwords to protect electronic information. Multiple physical security methods such as locking devices and 24 hour premise monitoring are also employed. Finally, access to PII is limited to a small number of personnel and on a need-to-know basis.

How to opt out of correspondence

Based on the information a user has provided, MDA Leadership may send e-mail correspondence to the user. Each correspondence will contain an easy means to opt out of further correspondence.